How might we create an engaging experience for users that don't really care about specific dates and/or destination?
rik.marketing is a Dutch marketing agency. My challenge was to translate the new brand identity into an online experience.
How might we save time on a electric car route when a destination is known?
PRODUCT DESIGN - MOBILE
Implementing a re-branding, creating a design system (mobile) and improving features based on research and best mobile practices.
PRODUCT DESIGN - DISPLAY
Thinking features, implementing principles, alignement and joy in Toon.
GAMIFICATION - WEB
Engaging users through gamification: Philips Sonicare in The Sims Freeplay for The Artificial.
Icon series inspired by countryside straws. Available for purchase!
Explorations on mystical symbology, inspired by aboriginal cultures for to[icon].
Icon series inspired by pure abstraction for to[icon]. Featured at Infinite Icon from Sandu Publishing and available for download under CC-BY License at toicon.com.
© Susana Passinhas email@example.com