UX/UI/MOTION
letgo oto+
Designing the customer experience for letgo new service: letgo oto+ - secondhand car transactions B2C and C2B.
UI/VISUAL
rik.marketing
rik.marketing is a Dutch marketing agency. My challenge was to translate the new brand identity into an online experience.
UX/UI/VISUAL - BUSINESS CASE
Travix
How might we create an engaging experience for users that don't really care about specific dates and/or destination?
ICONOGRAPHY
Straw
Inspired by the sunny countryside of Portugal - Alentejo. I designed these icon series inspired by the straws and their thin shape, simple yet pleasant. Available for purchase at thenounproject.com
UX/UI/VISUAL - BUSINESS CASE
Tomtom
How might we save time on a electric car route when a destination is known?
UX/UI
Toon
Implementing a re-branding, creating a design system (mobile) and improving features based on research and best mobile practices.
UX/UI/VISUAL
Toon
Thinking features, implementing principles, alignement and joy in Toon.
ICONOGRAPHY
Aboriginal
Explorations on mystical symbology, inspired by aboriginal cultures for to[icon].
ICONOGRAPHY
Afiado
Icon series inspired by pure abstraction for to[icon]. Featured at Infinite Icon from Sandu Publishing and available for download under CC-BY License at toicon.com
UX/UI/VISUAL
Philips Sonicare
Engaging users through gamification: Philips Sonicare in The Sims Freeplay for The Artificial.
© Susana Passinhas
susanapassinhas@gmail.com